A government-funded promotional campaign in Taiwan has resulted in over 35 million views on social media, according to a Ministry of Foreign Affairs official. The campaign invited four foreign YouTubers to tour Taiwan for a week, showcasing the country’s culture, cuisine, and tea culture.
The YouTubers, from Paraguay, Guatemala, the Czech Republic, and Israel, visited various locations, including the Taipei 101 Building and Hualien County, and released over 200 social media posts, attracting a large audience and proving the campaign’s success in promoting Taiwan globally.